Aesthetic Measures in Interactive Narratives: A Model Validation Approach Using Expert Reviews

Authors

  • Hafizah Abdullah Ali
  • Husniza Husni
  • Rafidah Jaafar

Abstract

This paper presents the validation of an extended interaction design IxD-model developed for digital graphic novels (DGNs), emphasizing the integration of both narrative structure and visual aesthetics in user engagement. While existing models focus on narrative flow and basic visual elements, the proposed model broadens this scope by incorporating five core dimensions of IxD usability, functionality, interaction, aesthetics, and context. By aligning them with aesthetic measures such as balance, symmetry, simplicity, and cohesion. This multidimensional approach aims to enhance not only the interactivity and usability of DGNs but also their aesthetic values, creating a more immersive and engaging experience for users. To assess the model’s clarity, relevance, and applicability, a review was conducted with five experts from diverse design and development backgrounds. Their evaluations confirmed that the model can be a useful tool for guiding DGN design, showing how it effectively balances user experience with visual quality, while also offering helpful suggestions for improvement. This study contributes to a validated framework for the design and evaluation of interactive narratives, positioning the model as a valuable theoretical and practical tool for researchers, educators, and designers engaged in the fields of interaction design and digital storytelling.

Keywords: Digital Graphic Novels, Interaction Design, Visual Design, User Engagement, Storytelling

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Published

2025-10-18